Launching Your First Campaign

This walkthrough takes you from a blank dashboard to a live, public donation page that accepts real money. Set aside 10–15 minutes.

Step 1 — Create the campaign

1. 1
   Open Campaigns

   From the dashboard sidebar click Campaigns, then the New Campaign button in the top right.

2. 2
   Choose a template

   Pick from Classic (long-form), Modern Card (image-led), or Minimal (text-first). You can switch templates later without losing content.

3. 3
   Enter the basics

   Title, subtitle, fundraising goal in dollars, and a deadline if you want a countdown. Slug auto-generates from the title and is editable.

Step 2 — Tell your story

Use the rich text editor to write 2–3 short paragraphs. Donors who read past the headline give 2.4x more on average, so include:

• Who benefits — be specific (a name, a town, a school)
• The exact problem you're solving
• What $25, $50, $100 each accomplishes
• Photos — even one image triples conversion

Step 3 — Add reward tiers (optional)

Reward tiers turn a donation into a transaction. Common patterns:

• $25 — handwritten thank-you note
• $100 — name listed on website donor wall
• $500 — invitation to annual donor dinner

Each tier can have a quantity limit (e.g. 'first 50 donors'). Limits update in real time as donors give.

Step 4 — Preview and publish

1. 1
   Preview your page

   Click Preview to see exactly what donors will see. Test on mobile too — most donations come from phones.

2. 2
   Publish

   Click Publish. Your page is live at yourorg.literaise.com/c/your-slug. Share that URL on social, in email, on your website.

3. 3
   Watch donations roll in

   Real-time updates appear in your dashboard. Each donation triggers an automatic tax receipt to the donor and (if amount ≥ $500) an alert to your team.

Your campaigns list

Once you have multiple campaigns running, the Campaigns page becomes mission control — filter by Active / Paused / Drafts / Completed, see live progress against goal, click into any card to view donations or edit content.